Armando Heredia

Art

Printwork
Freedom Series Show

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The Freedom Series is my artistic response to governmental regimes that use violence and oppression against their own men, women and children. In these three pieces, “The Price of Freedom” (Left), “Embracing Freedom” (Top Right), and “Freedom for the Children” (Bottom Right) I am trying to convey the despair of these people, who are seeking the basic freedoms that I take for granted. Sometimes there are those who pay a great price to purchase a freedom that they will never be able to enjoy, but maybe, if we don’t ignore it, their sacrifice will change the world for the ones following behind.

In trying to convey the violence of these moments, I asked my friend Ethan Crane, to shoot holes in the artwork. He brought several different types of firearms to an open field and proceeded to execute the images. I had worked for hours creating these pieces and was very conflicted about the idea of destroying them. The experience was surreal and I literally went to bed that night with a stomach ache, how much guilt the oppressors must carry for destroying their own people.

 

Concrete Styrofoam and Reclamation
A Million Years in 180 Days Show

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It is estimated that it will take a million years for Styrofoam to decompose. I wanted to capture that one million years and create enduring, meaningful artwork by reclaiming discarded construction-grade Styrofoam from area construction sites. I worked with this medium exclusively for six months. This project promotes the arts, recycling and a decreased impact on the environment.

Current Work

STARK Series

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Tree of Life | 3" x 12" x 12" | Mixed Media

 Stark

(adjective)

1. sheer, utter, downright, or complete: stark madness.

2. harsh, grim, or desolate, as a view, place, etc.: a starklandscape.

3. extremely simple or severe: a stark interior.

4. bluntly or sternly plain; not softened or glamorized:

the starkreality of the schedule's deadline. 

"Stark"  will focus on high contrast bold images and sculpture that express concepts and/or ideas in a stark fashion. There will be twelve in this series.


The Rescue Project

According to Love146 (an abolition movement) two children per minute are forced into slavery, 1,048,320 is the yearly result of this atrocity. Here is a list of twitter connections to anti-slavery organizations and individuals.  

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“Rescue” is an art project focused on raising awareness about slavery and modern day abolitionists and movements.. This project will focus on raising awareness and funds specifically for the Red Thread Movement for 2012. Visit their website to see the tremendous work they are doing to not only rescue people from human trafficking but also give them a hope for the future.  http://www.redthreadmovement.org.

 This series of three 6’ x 6’ concrete cells focuses on the darkness and tragedy of slavery and oppression. The light of hope for freedom that people who refuse to be silent can bring is expressed by an intense light source that will cast a shadow through a window or hole in the wall of the cell (see concept images below). Light exposes acts that are only done in darkness, and while “Rabbit” and “Fly Away” focus on longing for escape, “The Monster” is about the terror that the victims must feel.

You can find out more about this project at http://www.indiegogo.com/rescue-series

Digital/Traditional Illustration

A small collection of illustration samples.

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Logo & Graphic Design

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Logo and Graphic Design

Photography